AdWords adds ‘Days to Conversion’ segmentation for sales cycle insights

Advertisers can see how long it takes users to convert after clicking on an ad. The post AdWords adds ‘Days to Conversion’ segmentation for sales cycle insights appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & […]

8 Ways to Make the Most of Your AdWords Keywords

You’ve done extensive keyword research, and you know what keywords are valuable to your business or client – right? (If you’re not quite there yet, consider checking out WordStream’s recent article, How to Identify Your Most Valuable Keywords.) But once you’ve identified the right keywords for your AdWords campaigns, how do you make the most […]

AdWords rolls out new interface to all advertisers

The new experience touts speed, upgraded visuals, more management tools. The post AdWords rolls out new interface to all advertisers appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: Google AdWords interface, Google Home listens & Apple Search Ads expands

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google AdWords interface, Google Home listens & Apple Search Ads expands appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: News & Info […]

How to Pass the AdWords Certification Exam: 7 Tips from Newly Certified Professionals

Who doesn’t remember graduating let’s say five, ten, even twenty years ago? You strutted off that stage, throwing your cap in the air in celebration – no more late nights in the library, stacks of highlighted note cards, and begging your professors for extra credit, hooray! Just when you thought your testing days were over, […]

Google announces AdWords daily budgets can overspend by 2x, automatically

While advertisers won’t be on the hook for overages, the real question is why are daily budgets still the only option? The post Google announces AdWords daily budgets can overspend by 2x, automatically appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About […]

SearchCap: Updates to AdWords daily budgets, Bing’s Dynamic Search Ads & more

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Updates to AdWords daily budgets, Bing’s Dynamic Search Ads & more appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: News & Info […]

AdWords Scripts now available in new AdWords interface

AdWords Scripts have received some new capabilities in the new AdWords interface. Contributor Frederick Vallaeys walks us through what to expect. The post AdWords Scripts now available in new AdWords interface appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, […]

Google announces AdWords daily budgets can overspend by 2x, automatically

While advertisers won’t be on the hook for overages, the real question is why are daily budgets still the only option? The post Google announces AdWords daily budgets can overspend by 2x, automatically appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About […]

SearchCap: Updates to AdWords daily budgets, Bing’s Dynamic Search Ads & more

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Updates to AdWords daily budgets, Bing’s Dynamic Search Ads & more appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: News & Info […]