Google Search Console average impression data change is not a bug, it is a reporting change

It’s not a bug, it is a new feature, says Google, referring to the change in some of the metrics reporting in the Search Analytics tool. The post Google Search Console average impression data change is not a bug, it is a reporting change appeared first on Search Engine Land. Please visit Search Engine Land […]

SearchCap: Google job FAQ, Search Console data issue & voice purchases

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google job FAQ, Search Console data issue & voice purchases appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About […]

Data shows social following isn’t crucial to successful crowdfunding

GUEST: Crowdfunding is the hot new topic in the startup world. Since the passage of regulations allowing companies to source funding from Main Street American investors, startups have been flocking to crowdfunding platforms to secure capital. But what makes a crowdfunding campaign successful? The most obvious answer is a large social following — a crowd […]

This script automates adding any AdWords data to a Google spreadsheet

Feeling bogged down by all the reports you need to create for your AdWords campaigns? Columnist Frederick Vallaeys has put together a script that may help. The post This script automates adding any AdWords data to a Google spreadsheet appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search […]

Ticketmaster will soon admit you to events using audio data transmitted from your phone

Ticketmaster will soon be able to admit you to live events and track your movement using nothing more than a discrete digital audio broadcast from your smartphone. The ticketing giant has teamed up with Lisnr, a data-over-audio company that uses an ultrasonic sound technology it calls “smart tones” to transmit information between devices. There are myriad […]

Facebook's Adding Some New Ad Metrics and Page Data Options

Facebook’s adding some new metrics to their ad and Page data options to help business make best use of their options. Social Media Today RSS

An intervention on marketing’s dysfunctional relationship with data

If it feels like you have a dysfunctional relationship with data, you’re not alone. Columnist Joshua Reynolds discusses the data challenges marketers face and offers a step-by-step “relationship tune-up” guide. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

Paint by Numbers: Using Data to Produce Great Content

Posted by rjonesx. It’s not every day that I write about content. To be honest, it’s probably a once-a-year kind of thing. I will readily admit that I’m a “links are king” kind of SEO, and have been since starting in this industry more than a decade ago. However, I do look over the fence […]

LinkedIn Adds Extra Insights to 'Profile Views' Data, Including Keywords Used to Find You

LinkedIn is adding new insights to their ‘Who viewed your profile’ section. Social Media Today RSS

Facebook refuses to share political ad data with researchers

(Reuters) — Facebook said it would not disclose information about political campaign advertising or related data such as how many users click on ads and if advertising messages are consistent across demographics, despite arguments from political scientists who want the data for research. Details such as the frequency of ads, how much money was spent […]