Facebook’s Messenger ads are bad and must be destroyed

 When Facebook removed messages from the main app, I swore I would never download Messenger. That’s been a pretty easy promise to keep, especially since they introduced the idea of huge ads that take up half your screen while you try to use the service. Today Facebook redesigned them as part of a larger rollout […]

Facebook’s new “Explore Feed” makes its way to the app’s main navigation

 Earlier this year, Facebook was spotted testing a new type of News Feed – one that designed to help you discover content across the social network, beyond posts from friends and Pages you already follow. During tests, the feed was available through the Facebook app underneath a “rocket ship” icon – something that seemed to […]

#SocialSkim: Snapchat’s Business-Friendly Features, Facebook’s Transparency Metrics: 10 Stories This Week

This week: Snapchat’s new business-friendly features to fend off Instagram; Facebook’s drone test to bring Internet to rural areas, and new transparency metrics to gain brands’ trust; boost traffic with Instagram Story Ads; how teens use social; more! Read the full article at MarketingProfs MarketingProfs Daily: Content

#SocialSkim: Facebook’s Huge Investment, YouTube at VidCon: 11 Stories This Week

Facebook to spend millions on original shows, hits major user milestone; YouTube’s VidCon announcements and its experimental app open to all; Instagram tires to make you share more; Reddit’s big video effort; why you can’t just focus on paid social; more! Read the full article at MarketingProfs MarketingProfs Daily: Content

Facebook’s huge drone completes second test flight without crashing

Facebook’s big, solar-powered drone has taken flight once again. The social networking giant said Thursday that it’s Aquila drone completed its second test flight on May 22 at the Yuma Proving Ground, a U.S. military facility, in Arizona. The drone, which has the wingspan of a Boeing 737, flew for 1 hour and 46 minutes and “landed perfectly on […]

Facebook’s hate speech rules ignore justice by chasing equality

Facebook’s methods for detecting hate speech are being criticized today for the way in which they protect some groups and ignores others. In a ProPublica report published today, leaked internal documents used to train teams that review questionable content with help from the AI-trained algorithm are told to protect white men over black children or women […]

Facebook’s M now suggests when to make video calls or save content

Facebook’s intelligent assistant M has learned some new tricks, like how to suggest when to save videos shared on Facebook Messenger, when to celebrate a friend’s birthday, or when to make voice or video calls. M makes suggestions by analyzing text used in conversation to recognize when you may want to do something like create […]

Facebook’s piloting tools to protect your profile picture from being misused

If you’ve ever been concerned that your Facebook profile photo could be downloaded and misused by other users, you’ll be glad to know the social networking giant is now piloting new features that prevent profile photos from being accessed. The pilot is kicking off in India today, with a view toward a broader rollout, depending […]

Facebook’s Safety Check will integrate fundraisers, among other upgrades

 Facebook today announced a series of improvements for its Safety Check feature – the service that allows Facebook users to communicate about their safety to friends and family during a crisis. Most notably, people will now have the option to start fundraisers from within Safety Check, in order to immediately translate concern for victims of […]

Facebook’s Safety Check is a stress-inducing flip of social norms

 Facebook’s Safety Check feature was activated today, following news that a fire had engulfed a 24-storey block of flats in West London, with reports of several fatalities. Clearly this is a tragedy. But should Facebook be reacting by sending push alerts — including to users who are miles away from incident in question? Read More […]